Prudential

Prudential Assurance Company Singapore (Pte) Ltd is one of the top life insurance companies in Singapore, serving the financial and protection needs of the country’s citizens for 92 years. The company has an AA- Financial Strength Rating from leading credit rating agency Standard & Poor’s, with S$49.4 billion funds under management as at 31 December 2022. It delivers a suite of well-rounded product offerings in Protection, Savings and Investment through multiple distribution channels including a network of more than 5,000 financial consultants.

As part of their Community Investment initiatives, Prudential has developed a sustained engagement programme for seniors, Digi Kakis by Prudential. This is a community programme that supports efforts in making Singapore a digitally inclusive nation. It helps seniors who are not tech savvy to build confidence in using digital tools and in turn, achieve better wellbeing.